FM Radio” Brochure
ATC Technologies designed and produced “the world’s smallest FM radio.” They needed a collateral piece to build credibility and help sales efforts. This piece was a major success. Shortly after this brochure was created, they closed an account with Brookstone, which began carrying their radios in every location.
But the success didn’t stop there! ATC was also able to silkscreen company logos onto these radios. Hundreds of thousands of units were imprinted and sold to Coca Cola for promotional purposes. This piece is a tremendous example of what a printed piece can do for a company’s credentials.