Sadhana Fellowship Logo

 

This was a fun and playful project!

Sadhana Fellowship is a tax exempt institution based on aiding others in their spiritual pursuits through Eastern Indian yogic practices, like meditation and breathing techniques.

The logo conveys the sense of Eastern Indian influence through the classic meditative pose. The head area demonstrates illumination through yoga practice. The stream denotes motion toward the sun and light. Playful fonts were used to hint at East Indian influence. Business cards were developed with this logo against an orange background, another reflection of East Indian influence in that orange is the most popular color to denote spiritual practice.